Introduction
Following the initial announcement regarding $XVS integration with Travala.com, this proposal presents a refined and expanded version of the proposal. It incorporates deeper marketing alignment, campaign structure, and transparent budget allocation ensuring greater impact for both the Venus community and the broader DeFi ecosystem.
About Travala
Travala.com stands as the largest OTA (Online Travel Agency) in the crypto sphere, accepting over 120 cryptocurrencies as payment options. With 80%+ of all bookings paid in crypto, and a monthly revenue hitting an ATH with over $10M.
Notably, Travala boasts major partnerships with industry giants like Expedia, Booking, Agoda, Viator, and KAYAK, further solidifying its position in the market.
With the addition of Travala’s Best Price Guarantee policy, users can rest assured that they will be paying the most competitive prices in the market.
Summary
This proposal seeks to integrate $XVS as a payment method on Travala.com, a leading crypto-friendly travel platform. The goal is to expand the real-world utility of $XVS, enabling Venus community members to use their tokens to book travel products including flights, hotels, and activities across more than 230 countries.
Motivation
Currently, $XVS primarily serves as a governance token and DeFi incentive mechanism. This integration aims to strengthen its utility case by offering a tangible use scenario in the real world. As adoption of crypto payment platforms increases, this proposal positions $XVS for broader exposure beyond DeFi users and enhances its perceived value through everyday use cases.
Specification
The revised execution plan includes the following components:
Execution Plan
$XVS Token Integration on Travala
- $XVS to be accepted across 3M+ flights, hotels, and activities
- Tailored campaigns aligned with major crypto events or seasonal opportunities
Permanent Venus x Travala Payment Page
- Dedicated landing page showcasing Venus as a practical and spendable asset.
- Ideal for ongoing promotional efforts via social media, PR, and community outreach.
- Example reference
$50K Travel Perks Budget
Designed to drive scalable awareness and reward user engagement:
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Time-limited promo code campaigns
- $50 discount codes tied to key moments throughout the year – eg. events, conference travel, or Venus ambassador events
- For example: running four high-impact activations with 5,000 bookings each would bring real-world engagement to 20,000 users — showcasing XVS’s momentum at scale
- Flexible frequency and volume, jointly planned for impact
*Volume and frequency will be finalized based on the agreed structure and timing.
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*$30K Vouchers in $25, $50, $100 denominations
- Ideal for lending milestones, quests, or social activation
- Distributed through Venus-led events or ambassador campaigns
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*$10K Token-based checkout discounts
- Optional $XVS discount at checkout (e.g., 5%)
- Reinforces token utility while providing immediate value
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*$10K in operations (visuals, page setup, campaign execution)
*these numbers are for reference only and can be adjusted
Campaign Communications & Distribution
- Joint social media campaign and AMA session
- Targeted Venus promotions within Travala’s extensive user outreach
Contributor & Affiliate Rewards
- Custom affiliate program offering 5.5% commission per booking
- 5% Travala discount for Venus core team and key community contributors
Benefits
- Immediate real-world use case for $XVS
- Co-marketing exposure to Travala’s crypto-savvy users
- Supports both token utility and ecosystem activation
Conclusion
This proposal strengthens the original Travala integration plan by moving beyond token acceptance and focusing on execution, engagement, and ecosystem growth.
With a structured $50K campaign, and a long-term co-branded presence on Travala.com, this initiative brings $XVS utility into the hands of real users — turning passive holders into active participants.
We believe this partnership reflects the Venus community’s forward-looking ambition and offers a practical next step in making XVS a truly usable, global asset.
